How the Corvette Was Saved by Bankruptcy
Overcoming Decades of Mediocrity
Since its debut in 1953, the Corvette has been known as a performance stud. America's only true sports car has led the way for the Red, White, and Blue for 65 years and that doesn't look to be changing any time soon. While it wasn't exactly a sales dud, the Corvette never really hit the sales goals of its sports car competition. General Motors moved the Vette in the thousands annually, but they would've loved to have sold in the tens of thousands instead. This kind of mediocrity caused the Corvette to find its neck on the chopping block multiple times. With General Motors staring bankruptcy...More
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